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An area many businesses fail to recognise as a way to increase profits is by utilising their existing customers. Don't view each sale as a "one-off". Look to build a long term relationship with your customers and entice them to keep coming back.

In order for that relationship to be cultivated properly Rams Greg Gaines Jersey , you will need to have some method of keeping in touch with your customers on a regular basis. For this to be possible you will require some personal information about them.

How to get your customers details without making them feel pressured.

We have all been in a shop where a pushy salesperson has fallen just short of demanding our name, address and telephone number. When you have simply bought a pair of shoes you are bound to feel that this information is unnecessary. The shoes don't come with a special guarantee and are unlikely to need a 500 mile service, so there is no obvious reason for you to provide your life history.

There are two things at fault here. The first is the amount of information being requested. Most people have an email address and that is sufficient to maintain contact. Even asking for a first name is not necessary as correspondence can be sent to "Dear Customer". DO NOT take any details from the customer's payment card or cheque as this will rightly be viewed as an invasion of privacy and will do much more harm than good. It may even leave you open to legal action.

The second stumbling block is poorly trained staff. Staff should know why they are asking the customer for this information and be able to explain that clearly to the purchaser.

A sample sales line could be: Our Company is sending out a monthly newsletter which includes fashion tips Rams Bobby Evans Jersey , seasonal offers and "Money-off" coupons for subscribers. All we need from you is your email address. You can unsubscribe at any time you want.

Nice and low-key. You have to make it easy for your customers to say "No" without feeling pressured or embarrassed.

Another method to increase profits can be used at the point of sale. As an example, let's say you are selling potted plants. Your customer is at the checkout with their fresh, flourishing houseplant. What else could you offer to sell them in order to compliment this purchase? A book on how to look after house plants Rams David Long Jersey , an attractive ceramic pot to display the plant to better effect, plant food to keep the plant healthy? You might even find that the add-ons are of higher value than the original sale.

If you view your customers as more than just a single sale you will begin to attract more custom from the same people that use your business. A simple way to increase profits and reduce advertising costs.

Allan Cowley is a Life Coach working with clients throughout the world. He provides online coaching in self improvement, goal setting Rams Darrell Henderson Jersey , time management and small business development. For a free online life assessment with no obligations, you can contact Allan on his website at: I read an interior design book last night. Since I can't recommend it to you, I won't reveal the name. What I saw was a group of photographs asking the reader to choose her favorite dining room. After studying the rooms carefully Rams Taylor Rapp Jersey , I decided that not one room presented good design for eating and conversing!

Several of the dining rooms used wallpaper in bold patterns that compete with nonexistent diners. Most of these rooms offered uncomfortable seating, either too big for intimate conversation or too little for personal comfort. The "cozy" dining rooms were cluttered with too many accessories; the "formal" and "elegant" rooms were too stiff and cold. This is how I labeled the dining rooms:

1. Cluttered Country
2. Bleak Stiff Modern
3. Wallpaper Madness Traditional
4. Cold Contemporary
5. Stark Shaker
6. Bland Eclectic
7. Pretty for Parties with Misguided Colors
8. Governor's Mansion for Once a Year

If you want to makeover your dining room for good conversations and dining pleasure, here are a few new interior design tips from Design Psychology strategies:

1. Focus on how you and your dining partners will look in the space. Don't overdo the accessories.
2. Use colors to enhance the appearance of people and fabrics to soften the space.
3. Choose wallpaper with patterns smaller than your palm so the pattern doesn't compete with faces.
4. Add flowers and soft -- not spiky -- houseplants to bring nature indoors.
5. Provide cushioned chairs for relaxed and extended conversations.
6. Establish a theme or style that reinforces your personal design statement.
7. Color your walls to complement food and enhance taste.
8. Relax formal dining rooms with rough textures and houseplants.

Make your guests and family feel honored with a dining room designed to support conversations and enjoy eating your shared dinners.

Copyright (c) 2004 by Jeanette J. Fisher

Professor Jeanette Fisher Rams Cory Littleton Jersey , author of Doghouse to Dollhouse for Dollars, Joy to the Home, and other books teaches Real Estate Investing and Design Psychology. For more articles Rams Robert Woods Jersey , tips, reports, newsletters Rams Eric Dickerson Jersey , and sales flyer template, see A Look at Teen Martial Arts Classes
Posted by mnkaligroup on May 3rd, 2018


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